MAXQDA 2020  質性分析軟體 thumb
MAXQDA 2020  質性分析軟體 thumb
MAXQDA 2020  質性分析軟體 thumb

MAXQDA 2020 質性分析軟體

MAXQDA群昱公司代理的一個獨特的定性資料分析軟體程式,它允許使用者有系統地組織、評估和詮釋 文本以及多媒體資料。作為一個用於經典QDA和知識管理的強大工具,從1989年第一個版本發佈以來,MAXQDA就一直是世界各地的學術及研究機構、個人和企業的選擇。

分類: 統計分析軟體

maxqda2020-1

什麼是MAXQDA?

Collect – Transcribe – Organize – Analyze – Visualize – Publish


MAXQDA是一款質性研究和混合方法研究軟體的世界領導品牌,也是一款在Windows和Mac上提供相同功能的QDA軟體,已被全球150多個國家的數千名研究人員使用。

使用者可以利用MAXQDA進行任何類型的質性研究 - 包括但不限於紮根理論、文獻綜述、探索性市場研究、定性文本分析和混合方法方法。從1989年第一個版本發佈以來,MAXQDA就一直是世界各地的學術及研究機構、個人和企業的選擇。

我能用MAXQDA做什麼?

如果您需要分析文本並對任意主題加以評價和流覽,MAXQDA將成為您最好的幫手。它的優點有很多,比如強大的編碼功能;直觀性;您可以直接在文本中書寫批註或心得,存於專門的“備忘錄”中,十分方便以後的輕鬆查找和處理;您可以隨意創建資料間的簡單或複雜關聯並建立矩陣資料,在矩陣流覽器中直接閱讀和處理這些資料,並可以以其他形式保存在MAXQDA以外的硬碟空間中等等。此外,在MAXQDA中使用和處理的資料可以為任意文本形式,如訪談對話,期刊文章,病歷,觀察記錄,在標準化調查訪問中對開放性問題的回答以及更多。

MAXQDA的核心功能

maxqda數據分析

可分析數據範圍廣

使用MAXQDA管理您的整個研究項目,輕鬆導入訪談、焦點小組、在線調查、網頁、圖片、音頻和視頻文件、表格、書目數據甚至推特文本。


將您的材料進行分組,建立相互引用鏈接,與其他團隊成員分享和比較工作成果。根據研究需求,您可以靈活調整MAXQDA項目,也可以擴展或精簡編碼系統。


編碼和檢索

使用常用代碼、顏色代碼、符號或表情標記您數據中的重要信息。利用簡單的拖動操作快速編碼,對檢索詞彙自動編碼,在備忘錄中整理您的想法和理論,並可粘貼到項目的任何位置。


一鍵檢索編碼片段,快速而高效;或利用強大搜索工具測試和開發新理論。

編碼檢索

maxqda memo

備忘錄

您在閱讀和編碼數據時經常產生偉大想法,備忘錄便是記錄這些想法的最佳位置。使用11種不同的圖標分類備忘錄。MAXQDA獨一無二的備忘錄管理和詞彙搜索功能保證您在任何時候都可以找到每個備忘錄。另外,備忘錄也幫助您用自己的話來記錄數據過程或者創建段落釋義。


分析和轉錄多媒體文件

這是好的選擇!無須提前創建文字本,使用MAXQDA可以直接編碼音頻和視頻文件;也可以藉助MAXQDA轉錄多媒體文件,進而分析書面文本——但同時可保持與原始多媒體片段的鏈接。升級後的MAXQDA轉錄功能,允許您調整音頻和視頻文件的播放速度與音量,同時利用腳踏板來加快轉錄速度。


和其他文件類型一樣,在MAXQDA中,您也可以對多媒體片段進行編碼、檢索、添加評論和分類重量。

MAXQDA多媒體分析

MAXQDA混合統計

混合方法專家——整合人口統計學數據

在您的項目中整合量化方法或數據。在質性數據和人口統計學變量之間建立链接,量化您的質性分析結果或計算統計頻率。


高級版本MAXQDA Plus還包括了附加模塊MAXDictio,即為MAXQDA添加了量化文本分析功能,這樣,您可以輕鬆分析詞彙和文本內容。

MAXQDA 適用於全世界所有語言

MAXQDA能夠處理全世界所有語言的資料。因為它是為數不多真正使用Unicode編碼的質性分析程式,您不僅可以用任意語言讀取您的資料,還可以用該語言運行辭彙搜索、類別定義等功能。




MAXQDA的許可證授權方式

MAXQDA多種不同的授權方式, 您可以依照使用習慣或者團隊數採購適合的授權方式。

MAXQDA Licenses – Single User License

MAXQDA Licenses – Single User License

MAXQDA Licenses – Single User License


Single User License

- 針對個人用戶的基於個人電腦的授權

- 安裝數: 

  可安裝於兩台屬於同一個個人的桌上型電腦或筆電, 但兩台電腦不可同時使用。

Portable License

- 完整的MAXQDA授權, 允許您可以隨時帶著走

- 安裝數: 

  安裝於USB裝置當中(購買時不包含USB本體), 插入任何Windows或者Mac電腦來發布MAXQDA。

Network License

- 在Server上管理此許可證,可在網路中輕鬆分發授權

- 安裝數: 

  最低購買數量為5個license, 在網絡中的電腦皆可安裝, 安裝數量可以是購買數量的兩倍。


MAXQDA版本比較

MAXQDA依照分析功能, 共有三種版本, 您可以參考以下版本比較簡圖, 或者參考原廠網頁取得詳細功能比較。

maxqda2020-2

MAXQDA Standard

Advanced Qualitative Data Analysis

處理各種數據類型,包括焦點小組、調查、網頁、預先編制的文檔、傳記數據。直接連接到Twitter、YouTube和SurveyMonkey。在多媒體瀏覽器中轉錄,分析和編碼音檔和影片文件。大範圍的編碼功能、寫備忘錄、搜索單詞、文檔中的鏈接或外部源,並保留重要研究步驟的日誌。向您的數據添加變量以跟踪人口統計信息或其他類型的定量信息。使用無與倫比的可視化工具、圖表和圖表可視化數據,將編碼數據匯總或解釋為您自己的單詞,並使用高級搜索單詞組合和編碼數據。提供全混合方法工具箱,包括交叉表,聯合顯示,相似性分析等。使用功能強大的映射工具MAXMaps創建免費或自動概念圖。與團隊成員共享項目數據元素並分析編碼器協議。通過廣泛的可視化選項向其他人展示您的研究,並將數據導出到專業報告創建者。


MAXQDA Plus

Quantitative Text Analysis – The MAXDictio Module

MAXQDA標準+定量文本分析:MAXDictio模塊使研究人員能夠為定量文本分析提供廣泛的程序。 包括用於視覺文本探索,內容分析,詞彙分析,基於字典的分析等的工具。


MAXQDA Analytics Pro

Statistical Data Analysis – The Stats Module

MAXQDA Plus +統計數據分析:統計分析您的質性數據並使用大量統計工具評估您的發現,或將您的數據連接到外部數據集(Excel,SPSS)。 計算頻率表,平均值,中位數,標準差,平均誤差,置信區間等。分析交叉表:卡方和克拉默的相關性,尺度方差分析與可靠性分析。 交互式結果顯示。


MAXQDA 2020 新版特測

隨著2020年的到來,我們問了自己一個簡單的問題:是什麼使全世界的研究人員都選擇MAXQDA作為他們的頭號研究軟體工具,我們如何使這些出色的數據分析工具變得更好? 經過30多年的創新,您將在MAXQDA 2020中找到我們對這個問題的答案。 它以現有優勢為基礎,還提供了其他任何地方都無法找到的革命性新功能。 讓我們來看看!

MAXQDA 2020 – Feature Highlights

A New Focus on Memos

Powerful new features enabling you to access, display, create & edit memos more easily & efficiently than ever before

We know how important memos are to keeping track of ideas, thoughts and insights regarding your research. Memos can play a vital role in the analytical process and can often be the starting point for writing up report chapters. MAXQDA 2020 offers multiple new tools to work with memos more easily & efficiently.

  • New memo sidebar. Display and read your memos alongside your data by displaying them directly next to your source material in the sidebar.
  • New memo tab in the main menu. Access existing memos, write new memos or search for memos – all in one place!
  • New Memo Editor. The newly designed Memo Editor expands your writing space – and you can now add tables to your memo texts.
  • Memo links. Link parts of a memo to any section in the data to quickly jump back and forth – or link a memo to any number of codes and/or coded segments.
Memos in MAXQDA 2020

Memo Manager

A new memo workspace to search, filter & create memos

These new Memo Manager features turns your memos into a complete project knowledge base.

  • Filter and search. Filter and sort memos by type, date, author, or symbol. Search within all or only selected memos and quickly find memos attached to any element of your research.
  • Work. Open several memos in tabs, combine a group of memos in a set, and use the new workspace to organize, compare and write up your notes.
Memo Manager in MAXQDA 2020

MAXMaps 3.0

Six new models & increased interactivity for our popular mind mapping tool

With MAXQDA 2020, we have continued to make new breakthroughs on the road to developing the most sophisticated research-oriented visualization tools in the industry. MAXMaps now comes with six new models, new options for existing models, and a user-friendly interactive concept model builder.

  • New interactive model builder. Interactively test any of the existing options for a model before creating a new map and save time creating the perfect map to illustrate your data.
  • Six new models. The new models can visualize your project’s code by document distribution, related & overlapping codes, or put a spotlight on summaries and paraphrases.
  • Map Organizer. The redesigned Map Organizer window now lets you add comments to a map, reorganize maps more efficiently and group maps into folders.
  • New objects & formatting options. More flexibility to work with lines and arrows, better descriptions to illustrate relationships between elements, and a general design update for all formatting options that looks and works in a similar way to widely used office software packages.
Model builder in MAXQDA 2020

Retrieved Segments Window

Redesigned to suit the way you view and work with coded segments. New display options add more information to the data display

  • Sidebar for comments. Display comments for a coded segment in a new sidebar next to your retrieved segments.
  • Include variables. Display your favorite document variables and variable values.
  • Coding stripes. Coding stripes are displayed next to retrieved segments to make it easier to find segments by code color.
  • Subheadings. Coded segments are separated by subheadings: document names (when sorted by documents), code names (when sorted by codes), and weight scores (when sorted by weight).
  • Hide source information. Hide coded segment source information to fully concentrate on the segments themselves.
Retrieved Segemnts Window in MAXQDA 2020

Literature Reviews

You can now import full articles along with your bibliographical data

You can already import bibliographical metadata from Endnote, Mendeley, and Zotero into MAXQDA. In MAXQDA 2020, these import options additionally include the respective texts or PDF articles.

What’s more, MAXQDA also automatically recognizes duplicates, and attachments can be automatically coded during import with the keywords assigned to them.

Bibliographical Imports in MAXQDA 2020

Import Transcripts from New Sources

Your flexibility is our mission: Import transcripts from a large number of popular transcription services and tools

New automatic transcription services for audio and video files are popping up every day – they are so much faster than manual transcription, and their automatic speech recognition is getting better and better. MAXQDA 2020 allows you to work with the automatic transcription service of your choice – and import transcripts and timestamps from commonly used online and offline applications.

Transcript sources include AmberScript, TEMI, Trint, f4, f5transkript, Transana, Rev.com, and more.

Transcript Imports in MAXQDA 2020

New Code System Features

Save time when building and refining your codes with the new drag & drop merge and one-click subcode features. Get fresh insights into the code distribution across your data with the new frequency display settings.

  • One-click subcode. Building up a code system has never been easier. Just hover over a code to see the one-click subcode feature, which you can use to create a new code on the spot.
  • Drag & drop merge. Drag one code onto another code and simply drop it onto the new Merge area to combine two codes into one.
  • Code frequency settings. Use this feature to adjust the frequency numbers displayed in the Code System. Choose to only count codes in selected documents or to count in how many documents, document groups, or document sets a code was applied in.
Code functions in MAXQDA 2020

Line and Paragraph Numbering in Texts

Switch back and forth between line or paragraph numbering and quote your sources the way you want

Quote and review interview transcripts and literature, now with the new line numbering text display. But don’t worry – paragraph numbers haven’t disappeared, and you can switch back to the original paragraph numbering system with one click.

And you can still customize your line numbering: set the maximum number of characters per line the way that works best for you.

Numbering in MAXQDA 2020

New Coding Features

Two ways to make it even easier to create new codes and build your category system – perfect for grounded theory

The new Open Coding Mode is perfect for researchers using the grounded theory approach. When activated, you can simply select a segment in a text, PDF or image and the dialog box for creating new codes will appear automatically.

In addition to adding a Code memo to the segment, the Open Coding Mode code windows also lets you attach a comment to the segment quickly and easily.

Coding features in MAXQDA 2020

Compare Summaries

Have you summarized large numbers of coded segments in your own words? It’s now even easier to view and compare this condensed information across cases

The new interactive Summary Explorer lets you compare all of the summaries associated with a code within a given document, document group, or document set – and quickly jump back to the original source.

The table of results doesn’t list all of the coded segments on a topic for each group, which can sometimes be difficult to keep track of; instead, it lists the condensed information on this topic in the form of summaries – written by you or your team of researchers.

Compare summaries in MAXQDA 2020

Document Map

Get the picture: Visually cluster cases to analyze differences and similarities. The more similar two cases are, the closer they are to each other on the map

Display selected documents as if they were on a map to visualize the differences and similarities between documents: the greater the similarity between two documents – in terms of (selected) code assignments and (optionally) demographic data – the closer they are displayed to each other.

The map can then be exported as an image or saved as a map in MAXMaps. This is an ideal tool for clustering cases and for in-depth explorations of identified groups.

Document map in MAXQDA 2020

New Paraphrase Features

A clearly-arranged workspace to view all of your paraphrases by case or group. And you can now also paraphrase image segments

  • Paraphrase Matrix. Each column contains the paraphrases for a document, document group, or document set.
  • Paraphrase images. Paraphrase different segments of an image.  
  • Printing paraphrases. Print a document (or think about our planet’s future and save it to PDF) with the complete paraphrases visible in the page margin.  
Paraphrases in MAXQDA 2020

Data Archiving

We fully commit to the sustainability of your data with new customized archiving options

In recent years, the topic of research data archiving has attracted increasing attention. The EU Commission on Competition adopted a resolution in 2016, requiring all publicly funded scientific publications in the EU to be freely accessible by 2020. This decision explicitly referred to the research data on which the publications are based.

In MAXQDA 2020, you can easily archive your data with a new single-click function. A clear and simple to understand folder and file structure is then generated that contains all your collected data – optionally also as a compressed ZIP file.

In addition to the original data sources, archives can also include statistical data, media data, memos, and your code system.

Data Archiving in MAXQDA 2020








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